Kasra Seirafi (Fluxguide Ausstellungssysteme GmbH, Vienna, Austria) Kasra Seirafi St. Pölten University of Applied Sciences This paper explores how to raise the cultural treasure of cultural exhibitions, collections, and data and how to make it available for experts, the broad public and education. The author addresses the challenge that at todays museums and cultural institutions a substantial part of collections remain unseen, limited by spatial constraints. It proposes digital technology as a solution to unlock the potential of these hidden treasures. The paper explores the effectiveness of digital visualization and storytelling in making collections more accessible and engaging to a varied audience. Three case studies are presented: the digitalization of the East-Asian porcelain collection of the Prussian Palaces and Gardens Foundation Berlin Brandenburg (SPSG), the innovative digital initiatives at Museum Rietberg, and the „InTaVia“ research and innovation project. Each illustrates how digital tools can manage, present, and interpret extensive information, improving visitor interaction, enhancing educational value, and preserving cultural heritage. The paper demonstrates how digital strategies can reshape the way museum collections are accessed and experienced, bringing a wider array of cultural artifacts and histories into public view. PDFDocument eng 2025-07-14T08:37:38.371362Z Medien- und Kommunikationswissenschaften Media and Communication Sciences ÖFOS 2012 -- SOZIALWISSENSCHAFTEN (5) -- Medien- und Kommunikationswissenschaften (508) -- Medien- und Kommunikationswissenschaften (5080) ÖFOS 2012 -- SOCIAL SCIENCES (5) -- Media and Communication Sciences (508) -- Media and Communication Sciences (5080) Informationstechnik Information technology ÖFOS 2012 -- TECHNISCHE WISSENSCHAFTEN (2) -- Elektrotechnik, Elektronik, Informationstechnik (202) -- Elektrotechnik, Elektronik, Informationstechnik (2020) -- Informationstechnik (202022) ÖFOS 2012 -- TECHNICAL SCIENCES (2) -- Electrical Engineering, Electronics, Information Engineering (202) -- Electrical Engineering, Electronics, Information Engineering (2020) -- Information technology (202022) Audiovisuelle Medien Audiovisual media ÖFOS 2012 -- TECHNISCHE WISSENSCHAFTEN (2) -- Elektrotechnik, Elektronik, Informationstechnik (202) -- Elektrotechnik, Elektronik, Informationstechnik (2020) -- Audiovisuelle Medien (202002) ÖFOS 2012 -- TECHNICAL SCIENCES (2) -- Electrical Engineering, Electronics, Information Engineering (202) -- Electrical Engineering, Electronics, Information Engineering (2020) -- Audiovisual media (202002) Kunstwissenschaften Arts ÖFOS 2012 -- GEISTESWISSENSCHAFTEN (6) -- Kunstwissenschaften (604) -- Kunstwissenschaften (6040) ÖFOS 2012 -- HUMANITIES (6) -- Arts (604) -- Arts (6040) Cultural heritage data Data visualization Digital storytelling Museum collections Knowledge graphs Extended/immersive reality (XR) 717744 b application/pdf http://creativecommons.org/licenses/by/4.0/